Community Rising | Keith Brannan

By Keith Brannan On June 4, 2020

Millennials: Where are they now?

We tend to assume that the way we see is the way things are. You gather a few pieces of information from a person's appearance...

By Keith Brannan On April 6, 2020

Don’t Stop Marketing Now: Your Marketing Matters More Than Ever

From the laptop of Keith Brannan, Chief Marketing Officer Kasasa:

Tags: Marketing, Strategy, Industry

By Keith Brannan On November 8, 2019

Paid Advertising: How Facebook’s Update Affects You

Facebook implemented sweeping changes to its paid advertising platform on August 26, 2019. These changes were in response to a...

Tags: Marketing

By Keith Brannan On July 29, 2019

Are You Staffed To Keep Up With Changing Consumer Expectations?

Tags: Marketing

By Keith Brannan On July 29, 2019

Please, Be Different

Tags: Marketing

By Keith Brannan On July 29, 2019

Six Advertising Ideas For Banks And Credit Unions

Consumers see thousands of marketing messages per day. The goal of any marketer is to have their campaigns stand out among...

Tags: Marketing

By Keith Brannan On July 29, 2019

5 Ways To Improve Account Retention

You want your account holders to stay with you as long as possible. As they get older, they keep higher balances, withdraw...

Tags: Marketing

By Keith Brannan On July 29, 2019

Direct mail: Old-fashioned? Maybe. Effective? Definitely.

While digital marketing techniques currently enjoy widespread adoption and support (after all, Facebook generated nearly $34...

Tags: Marketing

By Keith Brannan On July 29, 2019

Did Financial Institutions Forget About Gen X?

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