Win The War

Resources to help community banks and credit unions take back their fair share of the market and keep banking local.

While the loan process went unchanged for many, many years, times are changing and loans need to keep up. These days, people...


Tags: Research, Lending

Generation Z (Gen Z) is your greatest opportunity, both as new account holders and talent for your workforce. While...


Tags: Marketing

You want your account holders to stay with you as long as possible. As they get older, they keep higher balances, withdraw...


Tags: Marketing

This month I’m coming to you from 35,000 feet. One of my loyal team members, also known as Delta Airlines, carried me to a...


Tags: Marketing

Across all industries, the hot question is this: How do businesses attract and retain millennials—the largest generation in...


Tags: Marketing, Research

CNN Money recently reported that three of the nation’s largest banks (JPMorgan Chase, Bank of America and Wells Fargo)...


Tags: Strategy

For years, financial industry marketers like me have addressed consumers with sporadic marketing — sporadic because that’s...


Tags: Marketing

While digital marketing techniques currently enjoy widespread adoption and support (after all, Facebook generated nearly $34...


Tags: Marketing