Offer Kasasa Reward Accounts | Kasasa

The deposit battle is on. How will you win?

See what community financial institutions need to do to survive. 

Reward checking attracts high-quality, core deposits while reducing funding costs and the reliance on timed deposits like CDs. It also creates deeper relationships leading to stickier consumers.

 

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Our suite of checking and savings products

Consumers hate fees! In fact, 93% of Millennials say no-fees banking is important when choosing an institution.* But they LOVE that Kasasa accounts have no minimum balance or monthly maintenance fees and offer refunds on ATM withdrawal fees. Below you can learn about the different product types.

 

Kasasa Cash®: Grow low-cost core deposits

Kasasa Cash offers an eye-catching yield on balances and incentivizes account holders to engage in profitable behaviors. These core deposits allow you to reduce reliance on expensive funding sources with lower-cost transactional accounts.

Kasasa Cash Back®: Attract more, younger consumers

Consumers request cash back more than any other reward and Kasasa Cash Back lets them earn cash back on debit card purchases. This reward attracts consumers who are on average 13 years younger and swipe 2X more often than standard free checking.* (Hello, interchange revenue!)

Kasasa Saver®: Increase products per household

The perfect complement to Kasasa Cash or Cash Back, Kasasa Saver helps account holders automate their savings by sweeping their monthly rewards into another high-yield account. As the savings stack up, so does their loyalty. This ultra-low-cost funding source increases product penetration.

Kasasa Eats®: Stand out by rewarding essential purchases

Differentiate yourself with younger consumers with an account that earns cash back on food delivery and grocery purchases. 

Kasasa Play®: Bring in a new online demographic

Attract Gen Y with an account that earns refunds on debit card purchases for music, video, gaming, and other select streaming services

Community financial institutions rely on these accounts for two big reasons:

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Younger, loyal consumers adopt more profitable behaviors when qualifying for rewards.

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Sticky, low-cost core deposits replace conventional high-cost funding sources.

Compared to standard free checking, Kasasa delivers:

50%

lift in acquisition

2X
  • Annual account profit
  • Debit card use
80%

or more:

  • Online banking use
  • E-statement adoption
  • Direct deposit signup
45%

more non-interest income

In a 2016 study, 8 out of 10 Millennials said they would switch institutions for better rewards.* Now you just need to get their attention with something other than plain vanilla free checking.

*2016 The Harris Poll for Kasasa, Ltd.

Get the results you’re looking for. Ask for Kasasa.

Ready to drive profit and growth? Let’s chat about how Kasasa can meet your institution’s unique needs!