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Exchange | Marketing Insights (3)

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How video helps financial institutions boost SEO

Why does video help SEO rankings? Here’s what we know about the connection and how financial institutions can capitalize on video marketing.

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Marketing budgets are on the rise — should yours be ...

Megabanks are ramping up their marketing big time. Community financial institutions can no longer afford to stay silent. Going digital is no longer an option.

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Marketing strategies to drive loan volume

Now is the time for community banks and credit unions to aggressively market for loans. Paid search and direct mail are just a few must-have tools.

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Gen Z is here. Get to know them better.

Generation Z is already a force to be reckoned with. They account for 25% of the population and are financially savvy. Your community financial institution can win their business with the right approach.

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Instagram for banks: How to build a following

Is Instagram right for your bank? Millennials and Gen Z rank it as the most relevant social media platform. Here are some tips to build engagement.

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Get your marketing noticed (and drive loans) with ...

Futureproof your financial institution by investing in seasonal marketing now. It's a great opportunity to create an emotional connection with consumers.

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What’s Kasasa?

Kasasa® is an award-winning financial technology and marketing services company dedicated to helping both community financial institutions and consumers experience what it means to "Be Proud of Your Money." We're known for providing reward checking accounts consumers love, the first-ever loan with Take-Backs, relationship-powered referral programs, and ongoing expert consulting services to community financial institutions.

By working exclusively with community banks and credit unions, Kasasa is helping to strengthen local economies across the nation, building a virtuous cycle of keeping consumers' dollars where they can do the most good. Our mission is to power a network of financial institutions in all 50 states offering products and services that are clearly beneficial for the consumer and the institutions offering them.