Gen Z and Millennials defy expectations for what makes a primary financial institution (PFI). If you want their loyalty, you need to be aware of who else is competing for their attention.
As balance sheets have changed, so have the challenges facing community financial institutions. Here's an in-depth look at how banks have fared in 2020.
The importance of becoming a primary financial institution can’t be understated. But the strategy to do so requires a particular ecosystem of products.
On the face of it, a claim about massive bank losses due to the coronavirus pandemic might sound alarming and believable. The full story is more complex.
Kasasa® is an award-winning financial technology and marketing services company dedicated to helping both community financial institutions and consumers experience what it means to “Be Proud of Your Money.” We’re known for providing reward checking accounts consumers love, the first-ever loan with Take-Backs™, relationship-powered referral programs, and ongoing expert consulting services to community financial institutions.
By working exclusively with community banks and credit unions, Kasasa is helping to strengthen local economies across the nation, building a virtuous cycle of keeping consumers’ dollars where they can do the most good. Our mission is to power a network of financial institutions in all 50 states offering products and services that are clearly beneficial for the consumer and the institutions offering them.
